THE MARKET: “Speed Racer” goes into wide release on Friday, May 9, 2008. How much will it gross in its first 30 days as reported by Box Office Mojo? Each dollar of the share price represents millions of dollars in total sales. Shares bought at $73, for example, would be worth $135 if the movie grosses $135 million in its first month. Trading closes the Wednesday after the film’s opening, May 14, at 11:59 PT.
THE LOWDOWN: Emile Hirsch plays Speed as the Wachowski brothers return to their comic book roots in the upcoming film “Speed Racer.” A tipster at Aintitcool.com generally had praise, but doubted the film would get a G-rating. Christina Ricci, John Goodman, Susan Sarandon, and Matthew Fox also star, and a video game will be released to coincide with the movie’s launch. How big will “Speed Racer” be?
THE PR: Provided it doesn’t induce widespread seizures, “Speed” should get some kind of boost from hitting the really big screen – it will be released in Imax according to the Hollywood Reporter.

LEARN MORE:
See the “Speed Racer” home page.

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