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GOING UP AGAINST the formidable “Brüno” in early July, you’d think that “I Love You Beth Cooper” would have something special up its sleeve. Yeah . . . not really. Revisiting the craziest-night-of-my-life teen movie formula – familiar from “Sixteen Candles” to “Superbad” – the trailer says one thing. You can’t get into “Brüno,” kids, so at least you can get some raunchy fun here. In the film, a valedictorian geek confesses his love for Beth Cooper (Hayden Panettiere) smack dab in the middle of his graduation speech. He hits a soft spot, so she attends his party that night as all hell breaks loose – showers are had, towels are dropped, cars are crashed, Ding-Dongs are consumed in pornographic fashion, and a geek’s virginity (maybe!) is lost. None of this goes over well with her Marine boyfriend, who tries to kill people now and then. We see no love for the B-rate “Beth Cooper,” as audiences offer up $12 million and little more. 5/30/09.
THE MARKET: “I Love You Beth Cooper” goes into wide release on Friday, July 10, 2009. How much will it gross in its opening weekend as first reported by Variety on July 12? Each dollar of the share price represents millions of dollars in sales. Shares bought at $45, for example, would be worth $78 if the movie grosses $78 million in that day. Trading closes on July 10 at 9 a.m. ET.
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