NOTE: Mega Markets are designed to generate long-range forecasts and close approximately one month before the currently scheduled opening weekend. All participants still in the market at the close of trading will immediately receive $200 in fantasy money for their participation.THE MARKET: “W” goes into wide release on Friday, October 17, 2008. How much will it gross in its opening weekend as first reported by Variety on October 20? Each dollar of the share price represents millions of dollars in sales. Shares bought at $45, for example, would be worth $78 if the movie grosses $78 million. Trading closes September 18th at 11:59 p.m. PT.
THE DATA: Oliver Stone tackles his third president this coming fall in the form of “W.” “JFK” opened to the tune of $5.2 million in 1991, and 1995’s “Nixon” made $2.2 million its first weekend out.
OUR TAKE: The star-studded cast and Oliver Stone’s knack for the salacious have already brought “W” more than its fair share of publicity. After 8 years of watching the real thing will audiences have the stomach for another couple hours of him? In the heat of a presidential election, we think they will.
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See the Lionsgate home page.