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Will “You Are Your Own Gym” Get a Book Deal or Make the Project Publish Shortlist?
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THE MARKET: Mark Lauren’s You Are Your Own Gym is available for publication. Will it get a book deal or make the Project Publish Shortlist by September 17, 2007? If either of these happens, shares are worth $100. If neither happens, shares are worth $0.
THE AUTHOR: For over a decade Mark Lauren trained the US military’s most advanced forces with short, intense strength training sessions using only bodyweight exercises. Lauren is a certified Military Physical Training Specialist, Special Operations Combat Controller, and martial artist. Starting his career by being one of twelve to graduate the Para-Rescue & Combat Control Indoctrination Course – in a class that started 87 trainees – he has prepared over 700 Special Operations trainees.
THE LOWDOWN: Lauren’s program develops the entire spectrum of physical skills: Muscular Strength, Muscular Endurance, Cardiovascular Endurance, Power, Coordination, Balance, and Flexibility with bodyweight-only exercises. Without equipment or “gymbarassment” Lauren’s program saves time, money, is completely portable, burns more fat, and – most importantly – it works. You Are Your Own Gym employs a method that has worked for military forces from the ancient Greeks to today’s elite military forces. Lauren takes the strength training techniques of the Special Operations Forces and puts them into a comprehensive and easy-to-understand manual that can be done by anyone, anywhere, anytime. “Mark Lauren has paved the way for anyone looking to get into the best shape of their life,” says Gregory Peterman, Sergeant First Class, US Army Green Beret.
THE BUZZ: Referred from a literary agent actively representing the book.
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Discussion

last comment by: mgold123, May 24 2007 @ 02:05 PDT    DISCLOSURE - This user is participating in this market.
A publisher should emphasize on the cover that it’s for both women and men. Right now it looks like it’s mainly for men.

last comment by: danielsb, May 28 2007 @ 12:05 PDT    DISCLOSURE - This user is participating in this market.
What’s amazing is that this book really seems like it’s for everyone, if you read the beginning of the proposal. I certainly agree though that a key to the book’s success will be to put a woman on the cover as well or at least make this very clear up front. I can’t believe that no book has yet fully explored and explained this concept. I can’t tell you how much time and hassle it would save me if I just knew how to get a total workout at home, which is what Lauren promises to illustrate.

last comment by: william, May 28 2007 @ 12:05 PDT    DISCLOSURE - This user is participating in this market.
This one’s going big time.